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1 Introduction

With the following information we would like to give you as the "data subject" an overview of the processing of your personal data by us and your rights under data protection laws. In principle, it is possible to use our website without entering any personal data. However, if you would like to use special services of our company via our website, processing of personal data could become necessary. If the processing of personal data is necessary and there is no legal basis for such processing, we generally obtain your consent.


The processing of personal data, such as your name, address or e-mail address, always takes place in accordance with the General Data Protection Regulation (GDPR) and in accordance with the country-specific data protection regulations applicable to "MAKA Systems GmbH". By means of this data protection declaration, we would like to inform you about the scope and purpose of the personal data we collect, use and process.


As the person responsible for processing, we have implemented numerous technical and organizational measures to ensure the most complete protection possible for the personal data processed via this website. Nevertheless, internet-based data transmissions can generally have security gaps, so that absolute protection cannot be guaranteed. For this reason, you are free to transmit personal data to us in alternative ways, for example by telephone or post.


You too can take simple and easy-to-implement measures to protect yourself against unauthorized third-party access to your data. We would therefore like to give you a few tips on how to handle your data securely:

  • Protect your account (login, user or customer account) and your IT system (computer, laptop, tablet or mobile device) with secure passwords.

  • Only you should have access to the passwords.

  • Make sure that you only ever use your passwords for one account (login, user or customer account).

  • Do not use one password across different websites, applications, or online services.

  • In particular when using IT systems that are publicly accessible or shared with other people, you should always log out after each login on a website, an application or an online service.


Passwords should consist of at least 12 characters and should be chosen in such a way that they cannot be easily guessed. Therefore, they should not contain common words from everyday life, your own name or the names of relatives, but upper and lower case letters, numbers and special characters.


2. Controller

The person responsible within the meaning of the GDPR is:


MAKA Systems GmbH

Am Schwarzen Graben 8, 89278 Nersingen, Germany

Telephone: +49 (0) 73 08 / 813 - 0

Fax: +49 (0) 73 08 / 813 - 310


Representative of the person responsible: Ruijun Yang


3. Data Protection Officer

You can reach the data protection officer as follows:

Thomas Steiner

Telephone: +49 (0)7161-3544800

Fax: +49 (0)7161-3544801


You can contact our data protection officer directly at any time with any questions or suggestions regarding data protection.


4. Legal Basis for Processing

Article 6 (1) (a) GDPR (in conjunction with Section 25 (1) TTDSG) serves our company as the legal basis for processing operations for which we obtain consent for a specific processing purpose.


If the processing of personal data is necessary to fulfill a contract to which you are a party, as is the case, for example, with processing operations that are necessary for the delivery of goods or the provision of another service or consideration, the processing is based on Art. 6 paragraph 1 lit. b GDPR. The same applies to such processing operations that are necessary to carry out pre-contractual measures, for example in the case of inquiries about our products or services.


If our company is subject to a legal obligation which requires the processing of personal data, such as the fulfillment of tax obligations, the processing is based on Article 6 (1) (c) GDPR.


In rare cases, the processing of personal data could become necessary to protect the vital interests of the data subject or another natural person. This would be the case, for example, if a visitor were injured in our company and his name, age, health insurance data or other vital information would have to be passed on to a doctor, hospital or other third party. Then the processing would be based on Article 6 Paragraph 1 Letter d GDPR.


Ultimately, processing operations could be based on Article 6(1)(f) GDPR. Processing operations that are not covered by any of the aforementioned legal bases are based on this legal basis if the processing is necessary to protect a legitimate interest of our company or a third party, provided that the interests, fundamental rights and fundamental freedoms of the person concerned do not prevail. Such processing operations are permitted to us in particular because they have been specifically mentioned by the European legislator. In this respect, he took the view that a legitimate interest could be assumed if you are a customer of our company (recital 47 sentence 2 DS-GVO).


5. Technique

5.1 SSL/TLS Encryption

This site uses an SSL or. TLS encryption. You can recognize an encrypted connection by the fact that the address line of the browser shows "https://" instead of "http://" and by the lock symbol in your browser line.


We use this technology to protect your transmitted data.


5.2 Data collection when visiting the website

If you only use our website for informational purposes, i.e. if you do not register or otherwise transmit information to us, we only collect data that your browser transmits to our server (in so-called "server log files"). Our website collects a range of general data and information each time you or an automated system access a page. This general data and information is stored in the log files of the server. The can be recorded


1. browser types and versions used,

2. the operating system used by the accessing system,

3. the website from which an accessing system reaches our website (so-called referrer),

4. the sub-websites that are accessed via an accessing system on our website,

5. the date and time of access to the website,

6. an internet protocol address (IP address) and,

7. the internet service provider of the accessing system.


When using this general data and information, we do not draw any conclusions about your person. Rather, this information is required in order to


1. to deliver the content of our website correctly,

2. to optimize the content of our website and the advertising for it,

3. to ensure the permanent functionality of our IT systems and the technology of our website as well as

4. to provide law enforcement authorities with the information necessary for law enforcement in the event of a cyber attack.


This collected data and information is therefore evaluated by us on the one hand statistically and also with the aim of increasing data protection and data security in our company in order to ultimately ensure an optimal level of protection for the personal data we process. The data of the server log files are stored separately from all personal data provided by an affected person.


The legal basis for data processing is Article 6 Paragraph 1 Clause 1 Letter f GDPR. Our legitimate interest follows from the data collection purposes listed above.



6.1 General information about cookies

Cookies are small files that your browser creates automatically and that are stored on your IT system (laptop, tablet, smartphone, etc.) when you visit our site.


Information is stored in the cookie that results from the connection with the specific end device used. However, this does not mean that we are immediately informed of your identity.


The use of cookies serves to make the use of our offer more pleasant for you. We use so-called session cookies to recognize that you have already visited individual pages on our website. These are automatically deleted after leaving our site.


In addition, we also use temporary cookies to optimize user-friendliness, which are stored on your end device for a specific period of time. If you visit our site again to make use of our services, it will automatically be recognized that you have already been with us and what inputs and settings you have made so that you do not have to enter them again.


On the other hand, we use cookies to statistically record the use of our website and to evaluate our offer for the purpose of optimization. These cookies enable us to automatically recognize when you visit our website again that you have already visited it. The cookies set in this way are automatically deleted after a defined period of time. The respective storage period of the cookies can be found in the settings of the consent tool used.


6.2 Legal Basis for Using Cookies

The data processed by the cookies, which is required for the proper functioning of the website, is therefore required to protect our legitimate interests and those of third parties in accordance with Article 6 (1) (f) GDPR.


For all other cookies, you have given your consent to this via our opt-in cookie banner within the meaning of Article 6 (1) (a) GDPR.


6.3 Notes on avoiding cookies in common browsers

You have the option of deleting cookies, only allowing selected cookies or completely deactivating cookies via the settings of your browser at any time. Further information can be found on the support pages of the respective providers:

l Chrome:

l Safari:

l Firefox:

l Microsoft Edge:


7. Content of our website

7.1 Registration as a User

You have the option of registering on our website by providing personal data.


Which personal data is transmitted to us results from the respective input mask used for registration. The personal data you enter will only be collected and stored for internal use by us and for our own purposes. We can arrange for the data to be passed on to one or more processors, such as a parcel service provider, who also uses the personal data exclusively for internal use attributable to us.


By registering on our website, the IP address assigned by your Internet service provider (ISP), the date and time of registration are also saved. This data is stored against the background that this is the only way to prevent misuse of our services, and that this data enables crimes committed to be clarified if necessary. In this respect, the storage of this data is necessary for our security. In principle, this data is not passed on to third parties. This does not apply if we are legally obliged to pass it on or if it is used for criminal prosecution.


Your registration, with the voluntary provision of personal data, also enables us to offer you content or services that, due to the nature of the matter, can only be offered to registered users. Registered persons are free to change the personal data provided during registration at any time or to have it completely deleted from our database.


Upon request, we will provide you with information about what personal data is stored about you at any time. Furthermore, we correct or delete personal data at your request, provided that there are no legal storage requirements to the contrary. A data protection officer named in this data protection declaration and all other employees are available to the person concerned as contact persons in this context.


The processing of your data takes place in the interest of a comfortable and simple use of our website. This represents a legitimate interest within the meaning of Article 6 (1) (f) GDPR.


7.2 Contact / contact form

When contacting us (e.g. via contact form or e-mail), personal data is collected. Which data is collected when using a contact form can be seen from the respective contact form. This data is stored and used exclusively for the purpose of answering your request or for establishing contact and the associated technical administration. The legal basis for processing the data is our legitimate interest in answering your request in accordance with Article 6 Paragraph 1 Letter f of the GDPR. If your contact is aimed at concluding a contract, the additional legal basis for processing is Art. 6 (1) (b) GDPR. Your data will be deleted after your request has been finally processed. This is the case if it can be inferred from the circumstances that the facts in question have been finally clarified and the deletion does not conflict with any statutory storage obligations.


7.3 Comment functions (with subscription)

For the comment function on this page, in addition to your comment, information about the time the comment was created, your e-mail address and, if you are not posting anonymously, the user name you have chosen will be stored.


Our comment function saves the IP addresses of the users who write comments. Since we do not check comments on our site before they are activated, we need this data in order to be able to take action against the author in the event of legal violations such as insults. As a user of our website, you can subscribe to comments after registering. You will receive a confirmation email to verify that you are the owner of the email address provided. You can unsubscribe from this function at any time via a link in the info mails. In this case, the data entered when subscribing to comments will be deleted; if you have transmitted this data to us for other purposes and elsewhere (e.g. subscribing to the newsletter), it will remain with us. The comments and the associated data (e.g. the IP address) are stored and remain on our website until the commented content has been completely deleted or the comments have to be deleted for legal reasons (e.g. due to insults).


The comments are stored on the basis of your consent (Article 6 (1) (a) GDPR). You can revoke any consent you have given at any time. An informal notification by e-mail to us is sufficient for this. The legality of the data processing operations that have already taken place remains unaffected by the revocation.


7.4 Facebook Connect

On our website you can create a customer account or register using the social plugin "Facebook Connect" of the social network Facebook, which is operated by Meta Platforms Inc. (formerly Facebook Inc.), 1 Hacker Way, Menlo Park, CA 94025 , USA ("Meta"), within the framework of the so-called Single Sign On technology, if you have a Facebook profile. You can recognize the social plugins of "Facebook Connect" on our website by the blue button with the Facebook logo and the inscription "Log in with Facebook" or "Connect with Facebook" or "Log in with Facebook" or "Sign in with Facebook".


If you call up a page on our website that contains such a plugin, your browser establishes a direct connection to the Meta servers. The content of the plugin is transmitted directly from Facebook to your browser and integrated into the page. Through this integration, Facebook receives the information that your browser has accessed the corresponding page of our website, even if you do not have a Facebook profile or are not currently logged in to Facebook. This information (including your IP address) is transmitted directly from your browser to a Meta server in the USA and stored there. These processing operations only take place if you have given your express consent in accordance with Article 6 (1) (a) GDPR.


By using this "Facebook Connect" button on our website, you also have the option of logging in or registering on our website using your Facebook user data. Only if you give your express consent to the exchange of data with Facebook prior to the registration process based on a corresponding notice in accordance with Art Facebook, depending on your personal data protection settings on Facebook, the general and publicly accessible information stored in your profile. This information includes user ID, name, profile picture, age and gender.


We would like to point out that after changes to Facebook's data protection conditions and terms of use, your profile pictures, the user IDs of your friends and the friends list may also be transferred if you mark them as "public" in your privacy settings on Facebook became. The data transmitted by Facebook is stored and processed by us to create a user account with the necessary data, if you have approved this on Facebook (title, first name, last name, address data, country, e-mail address, date of birth). Conversely, based on your consent, data (e.g. information about your surfing or purchasing behavior) can be transmitted by us to your Facebook profile.


The consent given can be revoked at any time by sending a message to the person responsible named at the beginning of this declaration.


The purpose and scope of the data collection and the further processing and use of the data by Facebook as well as your rights in this regard and setting options for protecting your privacy can be found in Facebook's data protection information:


If you do not want Facebook to directly assign the data collected via our website to your Facebook profile, you must log out of Facebook before visiting our website. You can also completely prevent the Facebook plugins from loading with add-ons for your browser, e.g. with "Adblock Plus" (


8. Newsletter dispatch

8.1 Promotional Newsletters

On our website you are given the opportunity to subscribe to our company's newsletter. Which personal data is transmitted to us when ordering the newsletter results from the input mask used for this purpose.


We inform our customers and business partners about our offers at regular intervals by means of a newsletter. You can only receive our company's newsletter if


1. You have a valid email address and

2. You have registered to receive the newsletter.


For legal reasons, a confirmation e-mail will be sent to the e-mail address you entered for the first time for the newsletter dispatch using the double opt-in procedure. This confirmation e-mail is used to check whether you, as the owner of the e-mail address, have authorized receipt of the newsletter.


When registering for the newsletter, we also store the IP address of the IT system you used at the time of registration assigned by your Internet Service Provider (ISP) as well as the date and time of registration. The collection of this data is necessary in order to be able to trace the (possible) misuse of your e-mail address at a later date and therefore serves our legal protection.


The personal data collected as part of registering for the newsletter will only be used to send our newsletter. Furthermore, subscribers to the newsletter could be informed by e-mail if this is necessary for the operation of the newsletter service or for registration in this regard, as could be the case in the event of changes to the newsletter offer or changes in the technical conditions. The personal data collected as part of the newsletter service will not be passed on to third parties. You can cancel your subscription to our newsletter at any time. The consent to the storage of personal data that you have given us for sending the newsletter can be revoked at any time. There is a corresponding link in every newsletter for the purpose of revoking consent. It is also possible to unsubscribe from the newsletter at any time directly on our website or to inform us of this in some other way.


The legal basis for data processing for the purpose of sending the newsletter is Article 6 (1) (a) GDPR.


8.2 Sendinblue

This website uses Sendinblue to send newsletters. The provider is Sendinblue GmbH, Köpenicker Str. 126, 10179 Berlin, Germany.


Sendinblue is a service that can be used, among other things, to organize and analyze the sending of newsletters. The data you enter for the purpose of subscribing to the newsletter will be stored on the Sendinblue servers in Germany.


If you do not wish to be analyzed by Sendinblue, you must unsubscribe from the newsletter. For this purpose, we provide a corresponding link in every newsletter message. You can also unsubscribe from the newsletter directly on the website.


You can revoke the consent you have given at any time. You can also prevent processing at any time by unsubscribing from the newsletter. You can also prevent the storage of cookies by setting your web browser accordingly. You can also prevent the storage and transmission of personal data by deactivating Java Script in your web browser or installing a Java Script blocker (e.g. or ). We would like to point out that these measures may mean that not all functions of our website are available.


With the help of Sendinblue it is possible for us to analyze our newsletter campaigns. For example, we can see whether a newsletter message has been opened and which links have been clicked on. In this way, we can determine, among other things, which links were clicked on particularly frequently.


We can also see whether certain previously defined actions were carried out after opening/clicking (conversion rate). For example, we can see whether you made a purchase after clicking on the newsletter.


Sendinblue also enables us to divide newsletter recipients into different categories (so-called "clusters"). The newsletter recipients can be divided according to age, gender or place of residence, for example. In this way, the newsletters can be better adapted to the respective target groups.


For detailed information on Sendinblue's features, please visit the following link:


The data is processed on the basis of your consent in accordance with Article 6 (1) (a) GDPR. You can revoke this consent at any time. The legality of the data processing operations that have already taken place remains unaffected by the revocation.


The data you have stored with us for the purpose of subscribing to the newsletter will be stored by us until you unsubscribe from the newsletter and will be deleted both from our servers and from the servers of Sendinblue after you have canceled the newsletter. Data stored by us for other purposes (e.g. e-mail addresses for the members' area) remain unaffected.


You can view Sendinblue's privacy policy at:


9. Our activities on social networks

So that we can also communicate with you in social networks and inform you about our services, we are represented there with our own pages. If you visit one of our social media pages, we are jointly responsible for processing with the provider of the respective social media platform with regard to the processing operations triggered by this within the meaning of Art. 26 DS-GVO.


We are not the original provider of these pages, but only use them within the scope of the possibilities offered to us by the respective provider.

Therefore, as a precautionary measure, we would like to point out that your data may also be processed outside the European Union or the European Economic Area. Use can therefore be associated with data protection risks for you, since the protection of your rights, e.g. to information, deletion, objection, etc., could be more difficult and processing in the social networks is often carried out directly for advertising purposes or to analyze user behavior by the provider, without us being able to influence this. If usage profiles are created by the provider, cookies are often used or the usage behavior is assigned to your own member profile of the social networks that you have created.


The processing operations of personal data described are carried out in accordance with Article 6 Paragraph 1 Letter f GDPR on the basis of our legitimate interest and the legitimate interest of the respective provider in order to communicate with you in a timely manner or to inform you about our services can. If you have to give your consent to data processing as a user with the respective providers, the legal basis relates to Article 6(1)(a) GDPR in conjunction with Article 7 GDPR.


Since we have no access to the data stocks of the providers, we would like to point out that it is best to assert your rights (e.g. to information, correction, deletion, etc.) directly with the respective provider. We have listed further information on the processing of your data in the social networks below for the respective social network provider we use:


9.1 Facebook

(Co-)responsible for data processing in Europe:

Meta Platforms Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland


Privacy Policy (Privacy Policy):


9.2 Instagram

(Co-)responsible for data processing in Germany:

Meta Platforms Ireland Ltd., 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland


Privacy Policy (Privacy Policy):


9.3 LinkedIn

(Co-)responsible for data processing in Europe:

LinkedIn Ireland Unlimited Company Wilton Place, Dublin 2, Ireland


Data protection:


9.4 YouTube

(Co-)responsible for data processing in Europe:

Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland


Data protection:


9.5 XING (New Work SE)

(Co-)responsible for data processing in Germany:

New Work SE, Am Strandkai 1, 20457 Hamburg, Germany


Data protection:


Information requests for XING members:


10. Web Analysis

10.1 Google Analytics Universal

On our websites we use Google Analytics, a web analysis service provided by Google Ireland Limited (, Gordon House, Barrow Street, Dublin 4, Ireland ("Google"). In this context, pseudonymised user profiles are created and cookies (see "Cookies") are used. The information generated by the cookie about your use of this website such as


1. the browser type/version,

2. the operating system used,

3. the referrer URL (the previously visited page),

4. the host name of the accessing computer (IP address) and

5. time of server request,


are transferred to a Google server in the USA and stored there. The information is used to evaluate the use of the website, to compile reports on website activity and to provide other services related to website and internet use for the purposes of market research and the needs-based design of these websites. This information may also be transferred to third parties if this is required by law or if third parties process this data on our behalf. Under no circumstances will your IP address be merged with other Google data. The IP addresses are anonymized so that an assignment is not possible (IP masking).


You can prevent the installation of cookies by setting the browser software accordingly; we would like to point out to you however that in this case not all functions of this website can be used in full.


These processing operations only take place if you have given your express consent in accordance with Article 6 (1) (a) GDPR.


You can also prevent the collection of the data generated by the cookie and related to your use of the website (including your IP address) and the processing of this data by Google by downloading and installing a browser add-on (https : //


You can view the data protection provisions of Google Analytics at:


11. Plugins and Other Services

11.1 YouTube (Videos)

We have integrated components from YouTube on this website. The operating company of YouTube is YouTube, LLC, 901 Cherry Ave., San Bruno, CA 94066, USA. YouTube, LLC is a subsidiary of Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland.


If you are logged in to YouTube at the same time, YouTube recognizes which specific subpage of our website you are visiting when you call up a subpage that contains a YouTube video. This information is collected by YouTube and Google and assigned to your YouTube account.


YouTube and Google always receive information via the YouTube component that you have visited our website if you are logged in to YouTube at the same time as accessing our website; this happens regardless of whether you click on a YouTube video or not. If you do not want this information to be transmitted to YouTube and Google in this way, you can prevent the transmission by logging out of your YouTube account before accessing our website.


These processing operations only take place if you have given your express consent in accordance with Article 6 (1) (a) of the GDPR.


You can view YouTube's privacy policy at


12. Your rights as a data subject

12.1 Right to Confirmation

You have the right to request confirmation from us as to whether personal data relating to you are being processed.


12.2 Right to information Art. 15 GDPR

You have the right to receive information from us free of charge at any time about the personal data stored about you and a copy of this data in accordance with the statutory provisions.


12.3 Right to rectification Art. 16 GDPR

You have the right to request the correction of inaccurate personal data concerning you. You also have the right, taking into account the purposes of the processing, to request the completion of incomplete personal data.


12.4 Deletion Art. 17 GDPR

You have the right to demand that the personal data concerning you be deleted immediately if one of the statutory reasons applies and if the processing or storage is not necessary.


12.5 Restriction of processing Art. 18 GDPR

You have the right to demand that we restrict processing if one of the legal requirements is met.


12.6 Data portability Art. 20 GDPR

You have the right to receive the personal data concerning you that you have provided to us in a structured, common and machine-readable format. You also have the right to transmit this data to another person responsible without hindrance from us, to whom the personal data was provided, provided that the processing is based on the consent in accordance with Article 6 Paragraph 1 lit. a GDPR or Article 9 Paragraph 2 lit. a GDPR or on a contract in accordance with Article 6 Paragraph 1 lit. b GDPR and the processing is carried out using automated procedures, provided that the processing is not necessary for the performance of a task that is in the public interest lies or takes place in the exercise of public authority which has been transferred to us.


Furthermore, when exercising your right to data transferability in accordance with Art. 20 Para. 1 DS-GVO, you have the right to obtain that the personal data is transmitted directly from one person responsible to another person responsible, insofar as this is technically feasible and insofar as this is not the case the rights and freedoms of other people are impaired.



12.7 Objection Art. 21 GDPR

You have the right, for reasons that arise from your particular situation, at any time against the processing of personal data concerning you, which is based on Article 6 Paragraph 1 lit. e (data processing in the public interest) or f (data processing on the basis of a Weighing of interests) DS-GVO takes place to file an objection.


This also applies to profiling based on these provisions within the meaning of Art. 4 No. 4 DS-GVO.


If you file an objection, we will no longer process your personal data unless we can demonstrate compelling legitimate grounds for processing that outweigh your interests, rights and freedoms, or if the processing serves to assert, exercise or defend legal claims .


In individual cases, we process personal data in order to operate direct advertising. You can object to the processing of personal data for the purpose of such advertising at any time. This also applies to profiling insofar as it is associated with such direct advertising. If you object to us processing for direct marketing purposes, we will no longer process the personal data for these purposes.


In addition, you have the right, for reasons arising from your particular situation, to object to the processing of personal data relating to you, which we carry out for scientific or historical research purposes or for statistical purposes in accordance with Art. 89 Para. 1 DS-GVO object, unless such processing is necessary to fulfill a task in the public interest.


In connection with the use of information society services, you are free to exercise your right of objection by means of automated procedures using technical specifications, notwithstanding Directive 2002/58/EC.



12.8 Withdrawal of consent under data protection law

You have the right to revoke your consent to the processing of personal data at any time with effect for the future.


12.9 Complaint to a supervisory authority

You have the right to complain to a supervisory authority responsible for data protection about our processing of personal data.


13. Routine storage, deletion and blocking of personal data

We process and store your personal data only for the period necessary to achieve the purpose of storage or if this is provided for by the legal provisions to which our company is subject.


If the purpose of storage no longer applies or if a prescribed storage period expires, the personal data will be blocked or deleted as a matter of routine and in accordance with the statutory provisions.


14. Duration of storage of personal data

The criterion for the duration of the storage of personal data is the respective statutory retention period. After the deadline has expired, the corresponding data will be routinely deleted, provided that they are no longer required to fulfill the contract or to initiate a contract.


15. Updating and changing the data protection declaration

This data protection declaration is currently valid and has the status: March 2023.


Due to the further development of our website and offers or due to changed legal or official requirements, it may become necessary to change this data protection declaration. The current data protection declaration can be viewed at any time on the website at

"" can be accessed and printed out by you.

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